Canva design interview questions

I start by confirming the goal, the platform and the one message the viewer must take away. Then I set the correct size, apply the brand kit, place the main message as the focal point and add supporting details in a clear order. Before sending, I check it on a phone-sized view for readability.

I usually use two fonts: one with personality for headlines and one simple, readable font for body text, often the ones set in the brand kit. I make sure they contrast clearly in weight or style, and I test the smallest text at real viewing size.

I look at the number of elements, colours and fonts, and remove anything that does not support the main message. Then I fix alignment and add white space around the key areas. Usually the design improves more from taking things out than from adding new elements.

For a logo I send a transparent PNG for everyday use and an SVG where it must scale. For a photo-based social post I use JPG to keep the file small, or PNG if it is mostly text and graphics. For a printed flyer I send a print-quality PDF with bleed if the printer needs it.

I keep strong contrast, using an overlay or solid shape behind text on busy photos, and I keep text large enough to read on a phone. I avoid using colour alone to carry meaning, and I make sure the key message also appears in the caption or alt text.

I use a template when speed matters and the layout suits the message, but I replace the fonts, colours and images with the brand's own so it does not look generic. I design from scratch for brand identity work or when the content needs a structure no template offers, such as a custom infographic.